Medcases is the new way for future physicians to learn. It is an excellent e-learning tool for medical students and doctors who want to grow through practice on a virtual patient, no matter where they are.
timeline
Jun 2018 - Nov 2019
industry
Education
Medical/Health
Mobile app
services
Product design
UX design
UI design
deliverables
Personas & target audience
Information architecture
User flows
User interviews
Expandable design system
Mobile and desktop app design
Animations
User analytics
Transforming medical training into mobile app
Founders and creators often reach out to me with desire of making their product just better-looking. The problem is, looks are rarely the source of problems in a product - that’s why the most important thing at the begining of every project is finding the true source of their challenges.

Mariusz (the founder and creator of Medcases) reached out with working alpha version of his product with a need of “making it look nice”.
Virtual Patient simulator - new way of medical education
After testing the alpha version of the app that was already in the works, I found numerous issues in usability, discoverability and continuity, constantly disrupting the experience. I discussed my findings with Mariusz and we agreed - the idea behind the product was great, the technology part was working well, the only missing thing was perfect user experience to truly help users learn and train their skills on virtual patients.

I talked with Mariusz about his vision for the product, what he wants to achieve, what problems he wants to solve and what impact should Medcases have on its users.

We knew that Medcases was most helpful and had the most value especially to senior medical students, interns and young doctors and created their personas to refer to when making future design decisions.

I also helped Mariusz decide on Medcases’ core mission:
Medcases is not a tool to learn medical knowledge, it is a virtual patient simulator that helps students and doctors learn how to put their knowledge to use, adapt proper workflows, be better prepared and more confident in working as a medical professional.

personas - young doctor and student

information architecture

screen hierarchy

User-Centric Design: helping medical professionals with intuitive UX
During discovery I dug deep into reality of a medical practicioner to learn more and understand it better. I created an information architecure and flow diagram of the app, containing all the functionalities and connections between them to portray real-life interaction between doctor and patient.

After agreeing on overall structure of the app, next step was to come up with workflows for specific parts and functionalities of the app, and the best way was to sketch out possible solutions and iterating on them with the client.

Based on sketches, I created wireframes as interactive prototypes for closed user testing and collecting insights. Gathered data was analyzed and presented to Mariusz as a starting point to choose which suggestions should be taken into account and which shouldn’t - for example, “Examine all” button was requested by testers, but we decided not to implement it. We did it specifically to “force” users to learn proper order and all the steps involved into examining the patient, as they will have to go through this process every day in their practice.

sketched ideas for basic layout

low-fi design

From vision to product: crafting final design
Medcases has a serious impact on real people in a serious field, so we decided on clean and minimalistic feel followed by light blue accent color, familiar to our user base and being recognized as scientific and reliable.

After agreeing on low-fi structure of the app I started by creating simple atomic design system to cover all the basics and keep the look consistent. Based on that I designed all final screens and connectem them into user flows. Working alongside the dev team I provided the graphical assets and answered all their questions. Ultimately, after polishing and bug crushing, first public release of Medcases was ready!

final design

I also helped Medcases with their marketing!
If you’re interested in this kind of stuff, click the button
Going live
After public launch, we were very happy to see hundreds and thousands new, curious people downloading the app and discovering what it has to offer.

I processed a lot of hotjar recordings and written feedback that was incoming, thankfully, overall it was very positive with a lot of new ideas and suggestions.

Mariusz liked a lot of them, so we started to think about how to add them to Medcases and sat at the table again, starting the adventure again!

Today, 36k+ people are using Medcases.

Project done in collaboration with Maciej Jurczenko.

final design

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